Taxonomies are used by all organisations to categorize data in order to assist retrieval of information. On facebook taxonomies used could include events pages, business profiles, celebrity pages, open and closed groups. All of the above have to be ‘liked’ in order to receive their posts as newsfeed. This ‘liking’ system means the facebook user creates their own ‘folksonomy’ of liked pages.
A folksonomy on facebook is also created through liking and sharing items which then appear on your newsfeed. By tagging your friends, they will also receive newsfeed of these shared items. This is a type of ‘social book marking’ (Geeking Out at Fisher blog).
Facebook will give you suggestions based on the posts you have liked. They will suggest friends or people with similar likes and interests to you, or who have shared schools or workplaces. But Facebook doesn’t provide folksonomy tools – you have to create your own by tagging and liking. Which you could argue is the opposite of a ‘folksonomy’.
Many people now link facebook and twitter the companies are able to gain a more complex view of your social media usage which opens up new marketing opportunites and possibilities of meeting people with similar interests to your own.
Companies need to organize and categorize the influx of information from facebook. This taxonomic system, based on your personal folksonomies allows companies to appropriately target their marketing to your personal likes and dislikes.
To conclude, we have found that facebook doesn’t use folksonomies and taxonomies very wel,l as it is a platform to strengthen friendships and interest connections rather than to get known on social media platforms. Facebook’s internal classification system therefore doesn’t facilitate self promotion like other social networking platforms. The only ways to increase self promotion is to ‘like’ pages of people you do not know or to make your profile ‘public’.
Heather Pritchard aka Margaret Jackman, who died in this week’s episode. Heather was Ruth Archer’s mum.
I find it easier to listen to The Archers at my leisure so here is the podcast of last week’s omnibus. It’s on from Sunday to Friday at 7 to 7.15 which might not fit into people’s busy lives. But on Sunday, your rest day, you can catch up with the weekly goings on.
Occasionally The Archers has a tendency to become rather boring though if you’re not a farmer or you’re not interested in agriculture. This is because The Archers back in 1951 when the programme began was aimed at farmers and giving them information about what was happening within the farming community.
The Archers is well known as it’s been running since 1st January 1951: a nugget of information for those who haven’t listened to it before!
I like it because it’s auditory and due to this, as a listener you are not missing anything. Throughout the programme props are used to paint pictures using words and sounds for example you can tell when they’re in a kitchen through the use of cutlery or the kettle.
I’m trying to make this blog shareable through focussing content on The Archers, the longest-running soap-opera in the world, surviving despite stiff TV competition. Although listeners may be an older age-bracket, the content is relevant to some contemporary issues which makes it appeal to a broader demographic range.
20 million people were listening on the night of Grace Archer’s tragic death, the 22nd September 1955. There was a fire in which one of the horses was trapped. She went to rescue it. This tragic accident is still remembered today. At the time fans of The Archers wrote and called the BBC and cried. The listeners were truly heart-broken as if Grace had been a real person.
A drama called’ Dead Girls Tell No Tales’, which was aired on 19th September 2015, tells the story of Ysanne Churchman, aka Grace Archer, and the real reason behind her departure from the original Archers’ cast back in 1955.